How many times have you received that frantic call from a recent customer about a chip or cracked windshield? If that customer took your advice and bought a windshield protection plan, then you are prepared to put their mind at ease.
What if they didn’t purchase one of your windshield products? The outcome is costly for your customer. Make sure that your dealership is properly protecting your car buyers.
Windshield Programs that Better Protect Your Customers
When it comes to insurance claims, windshield damage accounts for 30%, and approximately 75% of those are from cracks and other minor defects. With more than 28.9 million without coverage, these become out-of-pocket costs for your customers to repair their windshield.
The average cost of a windshield replacement is $400. This cost can increase to up to $1,500 for luxury models. You do your customers a disservice if you do not ensure that they understand the risks of not being covered.
Why Your Customers Should Never Leave Without a Windshield Protection Plan
The facts are that you will close more deals if you provide your customers with better protection plans for their windshields. You can offer repair-only programs or complete replacement plans.
An estimated 46.3 million motorists are on the road with impaired vision, and since 90% of drivers base their decisions on visibility, having a windshield without damage is about safety. Show your customers the benefits of having a protection plan.
These benefits of a windshield protection program include:
- Replacement of $1,000 or Greater: There is no cap on coverage. The customer gets what they need, regardless of repair or replacement costs.
- Professional Technicians Only: Offer your customers peace of mind knowing only licensed technicians will handle their vehicles.
- Costly Deductible Savings: There will be no need for your customers to claim with their car insurance provider with one of your windshield protection programs.
- Multiple Plan Options: Your customers will feel confident they have the coverage they need when you offer them various plan options.
If money is their concern, remind them of the F&I options with their purchase of any protection product.
Protecting Your Customers Better with the ACE Group’s Windshield Programs
The ACE Group gives your dealership the tools it needs to protect your customers by providing them the best in windshield programs. You will never offer a “big box store” style package. With unique solutions, you can count on The ACE Group to help you compete in today’s automotive retail market.
It’s time to re-evaluate the windshield protection plans your dealership offers. Give our skilled professional consultants a call today, and let The ACE Group provide you with the tools to succeed.